XpressO by MoCA

A conversation starter for cognitive health.

Here’s the commercial we produced for XpressO, a new app developed by MoCA Cognition to easily monitor cognitive health by testing memory and brain performance.⁠

We wanted to create an engaging and coherent brand universe ⁠for our client’s first ever commercial for the US + Canadian markets.

And that means tending to all the details.

From location scouting to casting, prop styling and even taking “family photos” to hang on the living room wall — our team put a lot of love into making this story feel extra real.

We’re so happy with how the production turned out!